Scenario · The bigger jobs
Did the migration lose pages?
“Did the migration lose pages?” A single-question check, not the full pre-live gate.
The most expensive migration failure is the quiet one — a page that existed on the old site simply isn't there on the new one, and nobody notices until traffic to it has already gone to zero for weeks. This compares the old site against the new one page by page before the cutover happens, while the old site is still there to compare against, and names exactly what's missing, moved, or meaningfully changed so a person can decide what was intended versus what's a genuine mistake.
What to ask for
The single most expensive migration failure is the quiet one: a page that existed on the old site and simply isn’t there on the new one, discovered weeks later when someone notices traffic to it went to zero. This answers exactly that question, fast, before the full gate runs.
- Run the source-versus-target comparison against both public hosts before cutover, while the old site is still reachable to compare against.
- Read every row the report marks missing, moved, or materially changed — title, canonical, body length and structured-data types all count as “changed,” not just a vanished URL.
- [manual] Have the migration owner classify each difference: intended, needs a redirect, or a genuine defect. The tool can see that something changed; it has no way to know whether that was the plan.
- Fix the confirmed defects on the target, rerun the comparison, and keep the final clean report with the launch record — it’s the evidence that “nothing” is the accurate count, not an assumption.
This is one question, not the whole gate
A clean run here answers “did we lose pages,” and stops there. It says nothing about redirects,
forms, or analytics continuity — those are real, separate failure modes with their own checks, and
can-this-go-live is where they’re all run together before an actual cutover.
What this does not cover
Which version is correct, and everything else a real migration needs proving — redirects, forms, analytics, visual parity. It compares old against new page by page and names whatever moved or vanished; deciding whether a change was intended is the reviewer's call. For the full pre-live gate, see `can-this-go-live`.