toolkit

Image optimizer · Playbook

Image remediation — high-level pointers (local fallback)

shrinkita tells you what is heavy or unoptimized. The detailed, current team image standards — target sizes, format policy, naming conventions, alt-text tone — live in the team wiki (set OUTLINE + OUTLINE_API_URL and the report links them directly). This file is the minimal high-level fallback for when the wiki isn’t configured: direction only, deliberately not step-by-step, so there’s no detailed content to drift out of sync with the wiki.

  • Oversized / unscaled images — a 4000px photo served into an 800px slot wastes most of its bytes; resize to the responsive ladder and never upscale past the source.
  • Wrong format — JPEG/PNG where webp (or avif) would be far lighter; convert legacy raster to webp.
  • Missing responsive sizes — one giant file for every device; ship a size ladder + srcset.
  • Non-SEO filenames — IMG_3861.jpg / Screenshot ….png carry no keywords; use clean, hyphenated, descriptive stems.
  • Missing alt text — every content image needs concise, descriptive alt for accessibility + SEO.

Full playbook → the team wiki’s image / media reference (size targets, format policy, naming and alt-text standards). Configure the wiki to have shrinkita surface the live versions in its report.