On-page SEO · Playbook
On-page SEO remediation — high-level pointers (local fallback)
orbeetle tells you what each page is missing. The detailed, current on-page SEO standards —
target lengths, canonical policy, the house Open Graph set, and per-finding fixes — live in the team
wiki (set OUTLINE + OUTLINE_API_URL and the report links them directly). This file is the minimal
high-level fallback for when the wiki isn’t configured: direction only, deliberately not step-by-step,
so there’s no detailed content to drift out of sync with the wiki.
- Title length — one unique, descriptive title per page; keep it in the range results display.
- Missing meta description — write a distinct, compelling summary per page (none → search engines improvise).
- H1 usage — exactly one H1 that states the page topic.
- Canonical policy — every indexable page declares a self-referential
rel=canonical. - noindex — confirm any
noindexis intentional, not an accidental exclusion from search. - Open Graph — the house set (
og:title,og:description,og:image) for share previews. - Duplicate titles / descriptions — site-wide duplicates dilute relevance; make each page unique.
Full playbook → the team wiki’s on-page SEO reference (standards, per-finding procedures, agent-safety notes).